Corporate Social Responsibility
Total Quality Management
REPORT
ON
PROMOTING QUALITY MANAGEMENT SYSTEM
FOR
WATERLANDER HOTEL
PREPARED BY:
DUE DATE: 5/12/05
WORD COUNT: 1513
EXECUTIVE SUMMARY
Global Marketing, Plastix International Plc hired Waterlander Hotel to host their annual banqueting. Global Marketing gave clear and specific details of their requirements to the hotel. However, Waterlander¡¦s failure to effectively plan and co-ordinate the activities resulted in the banqueting event been a total disaster and a embarrassment to the client.
Waterlander Hotel failed to deliver to the customer expectation. They needed to better planning and co-ordination skills that would have allowed input to the processes and to have a better return on output. A research should have conducted to the involvement all its stakeholders; this would have help to ensure that everything from site arrangement, food, decoration, entertainment, coordination of activities; and supervisions of event; as......
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Approximate Word Count: 1674
Approximate Pages: 7 (250 words per double-spaced page)
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