New Product Idea
Michael C. Brannigan New Product/Idea/Service 25 Jul 00
Title: Telecommunications Sector – The Best Investments for 2000
General Purpose: To persuade
Specific Purpose: To persuade listeners to invest in telecommunications companies, particularly in the areas of optical and wireless networking.
Primary Audience Outcome: I want the audience to be convinced that there is an extremely large market for telecommunications equipment, especially in the area of optical and wireless technologies, because of the increasing demands for bandwidth and mobility respectively.
Contributing Audience Outcomes:
1. Believing that the demand for increased bandwidth and mobility will create an excellent market for telecommunications equipment.
2. Believing that telecommunications stocks are the hottest stocks on the market and that return on investment is still increasing due to the growth of the market.
3. Believing that the optical and wireless alternatives are the hottest of......
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Approximate Word Count: 831
Approximate Pages: 4 (250 words per double-spaced page)
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