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EXECUTIVE SUMMARY

Kmart was the largest retail discount with competitors such as Wal-Mart continually increasing their profit, Kmart's market share has dwindled to 13% and continues to decline. Wal-Mart's early use of IT within the industry was a major factor to Wal-Mart rise about Kmart and the fall of this once mammoth retail chain. Wal-mart was the first within the industry to operate on a large-scale format, operate a computerized inventory system, use bar codes and wireless scanners, allow electronic data interchange with suppliers, and expand around central distribution centers.

With its recent Chapter 11 bankruptcy filing and the once loyal customer going to their competitors, it does not seem as though they can find any key strengths to attract customers – or potential shareholders. Kmart needs to focus on their strongest competitive advantage—their private brand labels such as (Martha Stewart Everyday, Jaclyn Smith, Disney, and Sesame Street) and a......

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Approximate Word Count: 1383
Approximate Pages: 6 (250 words per double-spaced page)

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