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The Discount And Variety Retailing Industry

Luis Madariaga
ACC-321
Dr. R. Hurley

THE DISCOUNT AND VARIETY RETAILING INDUSTRY

PART I - INTRODUCTION AND FINANCIAL ANALYSIS

A. Industry & Company Profiles

In this segment of the retail industry, companies offer members, who pay an annual fee, a limited selection of products and services. Facing competition from discounters, such as Target that do not charge a membership fee, firms in this industry are continuously expanding their offerings to include additional products and services such as food, optical departments, insurance, gas stations and new and used car purchase programs, among others. Warehouse clubs eliminate many of the costs associated with traditional distribution channels by purchasing full truckloads of merchandise directly from manufacturers and storing it on the sales floor. This study analyses the two the largest stand-alone companies in this segment that are solely focused on the warehouse club industry segment.

Costco Wholesale Corporation......


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Approximate Word Count: 2881
Approximate Pages: 12 (250 words per double-spaced page)

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