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Unilever shakes up brands marketing
Anonymous. Campaign. Teddington: Mar 17, 2006. pg. 2, 1 pgs
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Author(s): Anonymous
Document types: General Information
Publication title: Campaign. Teddington: Mar 17, 2006. pg. 2, 1 pgs
Source type: Periodical
ISSN/ISBN: 00082309
ProQuest document ID: 1015496231
Text Word Count 176
Document URL: http://0-proquest.umi.com.library.newcastle.edu.au:80/pqdweb?did=1015496231&sid=1&Fmt=3&clientId=29744&RQT=309&VName=PQD

Full Text (176 words)
Copyright Haymarket Business Publications Ltd. Mar 17, 2006
Unilever is testing a new marketing approach and is assigning six of its marketers to integrate marketing across its leading brands.

The company is trialling the system across six of its 12......

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Approximate Word Count: 266
Approximate Pages: 2 (250 words per double-spaced page)

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