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Internet

SAN FRANCISCO -- Intel is getting down to business. Business branding that is.

With its new vPro brand, unveiled at an event here, Intel hopes to establish a business desktop brand distinguished by its built-in management and security features. Today's event was a step in a long process. The first systems to use vPro will be based on Intel's "Conroe" processor due out this summer.

Conroe offers about a four times energy savings over the installed base of Pentium 4 desktop systems in use purchased over the last three to four years, according to Intel CEO Paul Otellini.

Intel said it wants to get the word out now to promote the vPro brand and get mindshare with IT buyers even though the first vPro systems won't be out until the summer. The vPro security and management features will migrate to Intel's mobile platform in 2007.

Those features include Intel's Active Management Technology (AMT) and Virtualization Technology (VT) integrated on the processor. AMT is designed......


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Approximate Word Count: 469
Approximate Pages: 2 (250 words per double-spaced page)

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