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Travel And Tourism

Executive summary
1. EXECUTIVE SUMMARY
Booming industry
Indian travel and tourism experienced a boom during 2004. There was a surge in arrivals and departures as well as robust expansion in domestic tourism. After growing by 15% in 2003, the number of incoming arrivals rose by a hefty 22% in 2004 over 2003. Not surprisingly, incoming tourism receipts also rose sharply by about 16% in 2003 and 32% during 2004.
Strong government support
The strong support provided by the government played an important role in boosting tourist arrivals. In particular, the Incredible India publicity campaign implemented by the government during 2002-2004 proved successful in attracting tourists by highlighting the diverse attractions of India. There was also a major improvement in the tourist infrastructure through both private and government initiatives.
Resurgence in departures
During 2003, departures declined by 9%, mainly because of the troubled situation in the Middle East, which is the......


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Approximate Word Count: 2089
Approximate Pages: 9 (250 words per double-spaced page)

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