Mc Donald's
One of the most important strategic decisions made by a company like McDonald's is where to locate their operations. Location options include maintaining current sites while adding another facility elsewhere. (Heizer, 2001) Their facilities are located all over the world due to their franchising system. In the early 1990's, McDonald's began working with major oil companies to pioneer a new format for developing a restaurant, convenience store and fueling facilities on a single site. By co-developing sites, fueling facility operators and McDonald's could offer the busy consumer the ultimate in convenience one stop shopping for great food, branded fuel and convenience store items.
According to Operations Management, McDonald's has revolutionized the restaurant industry by inventing the limited-menu fast-food restaurant. Some innovations it has made are the introductions of indoor seating and drive-through windows, which were strategic issues of facility layout. By adding......
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