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EMERGENCE OF NORDEA



Table of contents
1 What is the Basic Problem/Challenge? 3
2 Definition of the problem 3
3 SWOT ANALYSIS 4
4 Financial Aspects/Impact. 5
5 Alternative Solutions 5
5.1 Solution 1 5
5.2 Solution 2 6
5.3 Solution 3 7
6 Our proposed solution 8
6.1 Why this solution 8
7 Summary & Conclusions 8


1 What is the Basic Problem/Challenge?
(The assumption in this case study analysis refers to the new Business Unit NORDEA "Markets" when talking of the 3 different banks, which merged.)
Merge with your competitor & become stronger!!
If you cannot beat your competition, buy it out!!l
Mergers are not problems – if they were, there would never be mergers!
However, what to do after a merger. Here starts the problem …. no Challenge!!!!!!!
If this is seen as a problem, then it has to be solved somehow. However, we see it as a Challenge to be tackled. This approach can improve our & the Company's worth & reputation in the eyes of the internal &......

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Approximate Word Count: 1445
Approximate Pages: 6 (250 words per double-spaced page)

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