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Rohm And Hass

Rohm and Haas!!

First year target- 1350 boxes of 144 packets = 194,400 packets
5 month target – 562 boxes of 144 packets = 80,928 packets

Current 5 month sales – 74 of 144 packets = 10,656 packets
Approximately 13.17% of target sales

Net sales for industrial chemicals, has risen 21% over last 5 years

Starting salaries 20-27 k for sales people.
14 salespersons for specialty chemicals
6 have majority of biocide customers in there area
approx 30% of time spend on biocide products
10% on formulators
20% visiting (large?) end users sometimes with formulator salespeople

Concentrate Biocide market est. 30mil
Maintenance biocide market est. 38mil but in 10 years would replace concentrate market

Avg. metalworking fluid life of 3-4 weeks
Biocide use extends life 1-2 weeks
Range of 25% to 75% longer

Biocide Treatment every 2weeks extends life forever with only maintenance fluid being needed

Kathon 886W is the number 1 maintenance biocide on the......


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Approximate Word Count: 932
Approximate Pages: 4 (250 words per double-spaced page)

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